ABOUT US

Our customers wanted a dish that settle all-time debate between generations, one that stands out by giving them the best possible combination can offer.

     Rich flavor
     High quality meat
     Wide range of traditional sambal
     Fresh veggies
     Complementary broth
     Home-made taste

We want to stand out for our distinctive dish, se’i, so our customers can easily choose us as their go-to meal.

To put our dish at the heart of all we do, we develop the recipes ourselves and ensure the quality of production through our central kitchen. We recruit and develop our people and empowering them to perform and think to strive excellence.

We serve our customers as a team, with common focus on product, hospitality, and efficiency.

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45

Crews

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2

Cities

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2+2

Stores

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3

Years

OUR VALUES

Our shared values guide how we conduct within our team, with our customers as well as our stakeholders.

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Innovation

We continuously doing innovation as part of our way to run the business. Innovation is about doing things differently – unleashing the imagination of our people.

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Customer Focused

We recognize our customers are the reason for our success in business, and we are committed to listen and respond positively to their needs.

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Excellence

We strive for excellence, both on our product and services to our customers.

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Community

We accept our responsibility to the environment, and work to enhance the quality of life where we live and work.

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Integrity

Integrity lies at the core of our purpose of being a sincere moslem. We always emphasize our people to act with integrity, not just doing things right but doing the right thing.

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